GuideWell Mutual Holding Corporation is a not-for-profit mutual insurance holding company that owns a family of health solutions companies. Founded in 2014 and forged from the foundation of an 80-year-old health insurance company, it describes itself as a $32 billion health solutions company. Its work spans healthcare innovation, health insurance, care delivery models and the development of health solutions, with a stated emphasis on innovation, collaboration and bold thinking. The company combines the stability of a legacy organisation with the agility of a modern healthcare innovator and partners with like-minded organisations on healthcare transformation.
GuideWell's family of companies comprises four businesses. Florida Blue is the health insurance company within the group. GuideWell Emergency Doctors provides emergency medical care. GuideWell Source serves health-related needs, and GuideWell Innovation develops new models of care and healthcare solutions. Together they cover the health insurance, medical care delivery and health solutions verticals.
The group operates in Florida and across the United States. As a mission-driven mutual holding corporation, its stated aim is to help people and communities achieve better health, with a focus on transforming healthcare from the inside out.






