Hard Rock Digital is a digital gaming and sports betting company founded in 2020. It serves as the exclusive interactive gaming and sports betting vehicle for Hard Rock International and Seminole Gaming globally, formed as a joint venture between Hard Rock International and the Seminole Tribe of Florida. The company is headquartered in Hollywood, Florida, with additional locations in Austin, Texas, Atlantic City, New Jersey, and Toronto, Ontario.
Its technical work spans online gaming platforms, sports betting technology, mobile app development, iGaming and online casino technology, live dealer gaming, social gaming, and regulated gaming operations. Product lines comprise Hard Rock Bet, an online sportsbook available on mobile app and desktop; an online casino featuring slots, table games, and live dealer experiences; and Hard Rock Games, a set of social gaming applications.
The company has launched in multiple U.S. states, and its entry into Ontario marked its first market outside the United States. It operates across the online gaming, sports betting, iGaming, social gaming, entertainment, and hospitality and gaming verticals, drawing on more than 50 years of Hard Rock entertainment, gaming, and hospitality legacy.
Stated areas of focus include innovation, responsible gaming, and translating Hard Rock hospitality into digital products.
