Improvado is an AI-powered marketing data platform serving mid-market and enterprise teams. The company's technology automates complex marketing data workflows, unifies data at scale, and delivers insights through business intelligence and AI capabilities. Its platform connects to over 1,000 data sources for extraction and loading, and supports data transformation, governance, and reporting functions. An AI Agent product is designed to address marketing-specific challenges.
The company has raised $34 million in Series A funding. Its client base includes enterprises such as ASUS, Docker, Activision, and H&R Block across sectors including retail, healthcare, entertainment, finance, software, and hospitality. Technical work at Improvado spans artificial intelligence, data integration, data transformation, data governance, and business intelligence.
Improvado operates as a remote-first organisation and holds SOC 2 Type II certification, reflecting standards in data security and operational controls.






