Onclusive is a media intelligence company that combines artificial intelligence, data science and human expertise to help Public Relations and Communications teams measure and prove the business impact of their work across earned, owned and social media channels. The company describes its offering as the world's most comprehensive media intelligence platform; that description is a company claim.
The platform unifies media reach measurement and insight across earned, owned and social channels, with the stated aim of enabling faster and more accurate data-driven communications decisions. Its technical work spans AI, data science, media monitoring, analytics and measurement, and reputation analytics. Several capabilities sit within the platform: Kantar Reputation Intelligence for reputation analysis, Critical Mention for broadcast and earned media monitoring, Digimind for social listening and media intelligence, and PRgloo as a PR and communications platform.
Onclusive operates worldwide and works with organisations in Public Relations, Communications, Marketing, brand and reputation management, and media and advertising. The company positions itself as a partner to PR and Communications teams, describing its purpose as turning the volume of media data into clarity that supports business results, reputation and resourcing.
