Sift is a fraud prevention platform founded in 2011 and headquartered in San Francisco. The company delivers digital trust to global brands by stopping fraud while enabling customer experience, serving over 700 clients across the digital economy.
Sift's core product, the Sift Fraud Prevention Platform, uses machine learning and fraud expertise to provide split-second decisioning accuracy at scale. It addresses threats such as account takeover, payment fraud, and first-party abuse. The platform is powered by a global data network processing over one trillion annual events.
The company's technical work focuses on machine learning models that analyze large-scale transaction and event data to make real-time risk assessments. This approach allows Sift to process and learn from vast volumes of data to identify emerging fraud patterns.
