Shaped builds AI-powered search and recommendation systems designed to make machine learning accessible to businesses of varying sizes. The company's core technology is a real-time retrieval engine that merges semantic and keyword search, reranking results using behavioral signals and business rules. It operates on a feedback loop architecture that continuously learns from user interactions.
The platform serves clients across marketplaces, e-commerce, and content companies. Reported outcomes include over one billion queries processed, a 2.5x increase in customer engagement, a 79% improvement in customer retention, and a 382% increase in content diversity.
The team brings technical expertise in machine learning, ranking systems, recommendation systems, semantic and keyword search, and real-time processing, with members drawn from companies including Meta, Google, Apple, and Uber.