Virtuous, founded in 2014, develops a responsive fundraising platform for nonprofit organizations that integrates artificial intelligence and predictive analytics to create personalized donor experiences at scale. The company's technical domains encompass AI, predictive analytics, CRM software, marketing automation, and volunteer management.
Its primary product, the Virtuous Platform, is a unified nonprofit CRM that combines fundraising tools, marketing automation, and volunteer management for enhanced engagement. Virtuous also operates Virtuous Academy, an educational platform for professional development, and hosts the annual Responsive Nonprofit Summit to facilitate industry learning and networking.
The platform serves thousands of fundraisers globally and is recognized as the fastest-growing nonprofit CRM. Headquartered in Phoenix, Arizona, with a worldwide presence, the company emphasizes technology-driven approaches to support generosity in the nonprofit sector.






