Arrivia is a travel technology company that designs and operates white-label loyalty and rewards programmes for major travel, hospitality and financial services brands, including American Express, USAA, Marriott Vacation Club and Hilton Grand Vacations. Founded in 1997 and ranked 18th on Travel Weekly's Power List, the company works in Agentic AI, booking intelligence, white-label travel booking platforms, customer engagement technology and loyalty and rewards technology.
The engineering scope behind these programmes is substantial. Arrivia's white-label travel platform gives partner brands fully branded booking portals covering 30,000 cruise itineraries, 700 global airlines, more than 1m hotels and vacation homes and 150,000 experiences. Alongside this, the company runs 24/7 multilingual member support operations handling 3.5bn inquiries a year in 22 languages, and invests in Agentic AI and booking intelligence intended to improve member support and partner growth.
Arrivia has been in operation for more than 25 years and rebranded in 2020 to reflect a series of acquisitions. Its geographic reach covers the Americas, Latin America and the Caribbean, with expansion under way in APAC and EMEA. The company has received multiple Royal Caribbean Partner of the Year awards and an Ernst & Young Entrepreneur Company of the Year award.
