CommentSold builds live video commerce technology for small and mid-sized retailers, letting them sell through live and shoppable video across Facebook, Instagram and TikTok. The company was founded in 2017 and is headquartered in Huntsville, Alabama. Its platform is used by more than 10,000 retailers and has generated over $6 billion in gross merchandise value.
Artificial intelligence is applied across the product suite. Shoppable video creation tools use AI to turn footage into shoppable content, while AI ClipHero generates social-ready clips from longer video. The wider platform spans e-commerce and mobile app development, marketing automation, inventory management and point-of-sale systems, alongside a website builder and shipping and fulfilment tools. Retailers adopting live shopping report 10x higher conversion rates than traditional e-commerce and, in some cases, an eightfold increase in revenue.
CommentSold positions itself as the North American leader in live selling technology and has been ranked first by G2. It was named Live Video Commerce Platform of the Year 2025. The company operates across the United States and North America, serving retail, e-commerce and social commerce verticals.
