360dialog builds infrastructure and tooling around the WhatsApp Business API, operating a marketing platform that turns WhatsApp conversations into measurable revenue. Founded in 2018 and run as a founder-led, bootstrapped business with no outside investors, the company works across messaging technology, conversational marketing, data-driven analytics and two-way personalised messaging automation. It is an official Meta Business Partner.
The company's 360dialog Platform is used by more than 100,000 businesses worldwide and processes over 1.5 billion messages a month. Its Performance Messaging approach combines data-driven insight with personalised two-way conversations, addressing click-to-WhatsApp campaigns that fail to convert. Reported outcomes include a 65% reduction in customer acquisition costs, conversion rates of 54% at live events and subscriber growth of up to 179%.
Customers span marketing and advertising, retail and grocery, consumer packaged goods, live events and e-commerce; named clients include ALDI and Mondelez. The company operates globally and is fully remote, and states that being bootstrapped gives it freedom to focus on what makes sense for both the business and the technology.
